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  Swiss Watch News 2010  
   
Swiss ULYSSE NARDIN Boutique in Beijing Oriental Plaza
Opening Ceremony & Top Museum Enamel Cloisonne, Minute Repeater Exhibition Tour
(January 13, 2010)  

 

 

 

 

 

 

 

 

 

 

 

The family watch-making legend and the extreme craft date back to 163 years ago revive and the royal enamel Ulysse Nardin recurs. Ulysse Nardin has always been adhering to the philosophy of developing the timepiece with the best quality material selected elaborately. In fact, when the company is stepping into a new course of development and developing advanced complex mechanical watches to meet the achievements ever crossing the technological peaks, the company devotes itself to reviving the enamel technology and makes the elegant art once lost flourish again.

The new boutique of Swiss Ulysse Nardin in Beijing is located at the mall in the Oriental Plaza, one of the largest integrated commercial buildings in Asia. At the opening ceremony of Ulysse Nardin Beijing boutique on December 10, 2009, the brand side specially invited the Hong Kong Film Awards winner Mr. Anthony Wong Chau-Sang to attend the activity personally as a special guest to cut the ribbon at the ceremony. Also, Ulysse Nardin Global CEO Mr. Rolf Schnyder, Consul General of Switzerland Embassy in Beijing Mr. Godet, leaders of Harmony World Watch Center and Beijing Oriental Plaza participated in this grand ceremony together. Mr. Rolf Schnyder specially selected an Executive Dual Time Wristwatch with rose gold style for Mr. Anthony Wong for daily wear. This wristwatch is equipped with a patented dual time fast regulating device. The simple tuning device makes the time be controlled between the two fingers only.

On that day, all the leaders and Mr. Anthony Wong jointly launched the nautical compass of Ulysse Nardin and the mystery veil of Ulysse Nardin boutique in Beijing Oriental Plaza was opened to public on the same day. The new boutique decoration style followed the consistent classic and fashionable feature of Ulysse Nardin. The main color of the teak structure is decent and elegant. The scuttle structure circled by golden edge completely expresses the close relationship between the founding of Ulysse Nardin and the navigation. In the meantime, more than 40 enamel wristwatches and the minute repeaters collected in the museums are exhibited in the boutique.

All exhibited watches are specially brought from overseas and exhibited in Beijing for the first time and a few valuable antique enamel wristwatches had public sales as never before, among which including the Temple of Heaven Enamel Cloisonne Watch permanently collected by Shenyang Imperial Palace Museum recently, and the fantasy master Jungle Minute Repeater combining the enamel cloisonné and the three-dimensional action puppet.

Ulysse Nardin Top Museum Enamel Cloisonne, Minute Repeater Exhibition Tour in China lasted for four months. It was first held in Xi'an , and then to Taiyuan , Shenyang , Dalian , Harbin , Shanghai , Kunming , Tianjin and Shenzhen. Beijing is the last stop for this exhibition tour and these art treasures were shipped back to Switzerland after Beijing exhibition tour.

 

 




 
       
   

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Last update : January 13, 2010